Key Information

X-Partners Affiliate Program: Overview and Key Earning Models

Introduction

X-Partners is an affiliate program built around promoting the BetusX brand, offering webmasters and media buyers flexible monetization options in the iGaming vertical. The network positions itself as a transparent and performance-driven platform, combining attractive commission models with a user-friendly partner dashboard, detailed reporting, and responsive support.

Unlike many smaller affiliate schemes, XPartners focuses on stable earnings through both revenue share and fixed-rate deals. This makes the program suitable for different types of partners — from SEO specialists and arbitrage teams to media buyers working with specific GEOs such as Turkey, India, or the CIS region. One of the unique features highlighted by the program is its payout system: commissions can be withdrawn on request, allowing affiliates to receive funds more flexibly compared to strict monthly cycles.

Earning Models and Rates

The X-Partners affiliate program provides several monetization options, giving webmasters the ability to choose a model that matches their traffic profile:

• RevShare (GGR) — up to 60% commission based on players’ net gaming revenue. This tiered model rewards affiliates for long-term customer value.
• RevShare (Deposits) — 15% share from deposits, which may suit campaigns aimed at volume rather than extended player activity.
• CPA — up to $200 per acquisition, designed for affiliates who can generate high-quality traffic that converts quickly.
• CPM — starting from $10, available for partners with large volumes of impressions or ad inventory.

The combination of models means that X-Partners does not lock partners into a single revenue stream. Affiliates can start with CPA to test traffic quality, then switch to RevShare for more sustainable growth. This flexibility is one of the core reasons why many webmasters consider XPartners a competitive choice among casino affiliate networks.

Payouts and Financial Terms

One of the main advantages of working with X-Partners is the flexible withdrawal system. Instead of waiting for a fixed monthly or bi-weekly cycle, affiliates can request a payout whenever the minimum balance is reached. This approach is highly valued by webmasters who rely on cash flow to reinvest in traffic acquisition.

The minimum payout threshold starts from $50, and payments are available via popular methods such as bank transfer, Skrill, Neteller, cryptocurrencies, and local e-wallets. This variety allows partners from different regions to choose the most convenient option. All transactions are processed quickly, ensuring affiliates do not lose time between campaigns.

GEO Coverage

X-Partners focuses on GEOs that are traditionally strong in the iGaming market, while also developing new directions. Priority regions include:

• Turkey — a stable source of traffic with proven conversion rates.
• India — a growing market with an increasing interest in online betting and casino brands.
• CIS countries — a well-established region with a loyal player base and high retention rates.

The program is also open to testing new GEOs, giving affiliates room to expand their traffic and diversify sources of income.

Traffic Rules and Restrictions

Like any trusted affiliate program, X-Partners has clear rules regarding the quality of traffic. This ensures that both the affiliate and the operator benefit from long-term cooperation. Accepted sources include SEO, PPC, social media advertising, arbitrage, and e-mail marketing (if compliant with regulations).

However, fraudulent activities such as incentivized traffic, misleading ads, or spam mailings are prohibited. By keeping to these guidelines, affiliates not only protect their account from penalties but also increase the chances of building a stable and profitable relationship with the program.

Such a transparent approach helps X-Partners maintain its reputation and guarantees that partners are rewarded fairly for real player activity.

Marketing Tools and Resources

X-Partners understands that affiliates succeed when they have the right set of promotional materials. That is why the platform provides a wide range of ready-to-use creatives designed for different types of traffic sources. Partners can access banner packs in various sizes, optimized landing pages, localized content for different GEOs, and tracking links with advanced customization options.

For affiliates working in competitive markets, the ability to A/B test creatives and switch landing pages quickly is essential. X-Partners makes this process smooth by giving webmasters the freedom to adjust parameters on the fly and monitor which funnel delivers the best conversion rate. This data-driven approach allows partners to allocate budgets more efficiently and scale profitable campaigns.

Traffic Types and Conversion Strategies

The affiliate program does not limit partners to a single traffic channel. On the contrary, it supports multiple approaches, including SEO, PPC, social media campaigns, e-mail newsletters, and media buying. Affiliates who specialize in search traffic can benefit from long-term organic results, while media buyers have the flexibility to launch aggressive CPA campaigns with measurable ROI.

One of the strongest points is the adaptability of offers for both desktop and mobile users. Since a significant percentage of casino players today come from mobile devices, having responsive landing pages and fast-loading creatives is critical. X-Partners optimizes all funnels for mobile, which improves conversion rates and increases retention.

It is also worth mentioning the role of compliance. Affiliates who run ads through Google or Facebook must pay attention to ad policies. X-Partners provides guidelines and even pre-approved creatives that meet compliance standards, helping partners launch campaigns faster without the risk of bans.

Analytics and Reporting

Performance tracking is at the heart of any successful affiliate campaign. The X-Partners dashboard gives partners access to detailed real-time analytics, including impressions, clicks, FTDs (first-time deposits), active players, and net revenue. Reports can be filtered by GEO, campaign ID, or traffic source, making it easy to understand where the most valuable users come from.

In addition, affiliates can set up postbacks or integrate third-party trackers to gain even deeper insights into their campaigns. This flexibility ensures that both small teams and large arbitrage groups can structure their analytics workflow in a way that supports scaling.

Support and Communication

Affiliate marketing is not only about tools and payouts — communication plays a crucial role as well. X-Partners assigns dedicated managers to partners, ensuring that every webmaster can get quick answers to questions, whether it’s about technical setup, payment issues, or negotiating better terms. The support team is available through multiple channels, including Telegram, Skype, and e-mail, which makes interaction simple and convenient.

For affiliates bringing significant volumes of traffic, personal managers can arrange exclusive conditions, higher CPA rates, or increased revenue share percentages. This personalized approach makes X-Partners stand out compared to many smaller programs where affiliates often struggle to receive individual attention.

Long-Term Benefits of Working with X-Partners

One of the reasons why many affiliates choose to stay with X-Partners long-term is the stability of the brands promoted through the network. BetusX, the flagship brand, invests heavily in player retention, offering localized bonuses, seasonal promotions, and multi-language support. For affiliates, this translates into higher LTV (lifetime value) of players and more consistent monthly income.

In addition, the flexibility of switching between CPA, RevShare, and Hybrid models allows partners to adapt their strategies depending on market conditions. For instance, if an affiliate notices high FTD numbers but lower retention, CPA may be the better option. Conversely, if traffic quality leads to loyal players, RevShare can maximize earnings over time.

The on-demand payout system further strengthens long-term cooperation, giving partners more freedom in managing their budgets. Affiliates can cash out earnings when they need to reinvest in traffic or scale a campaign, without waiting for rigid payout dates.

Practical Examples and Scenarios

Consider a small webmaster who starts with SEO traffic targeting India. By driving just a few dozen FTDs per month, they can quickly grow earnings thanks to the 60% RevShare model. Over time, as their rankings improve, the monthly income becomes predictable and stable, essentially turning into a passive revenue stream.

Now imagine a media buying team focused on Turkey. With CPA deals of up to $200, they can run paid campaigns with clear KPIs and track profitability within a few days. If the campaigns perform well, they can negotiate hybrid deals that combine the best of both worlds: instant CPA payouts plus ongoing RevShare for retained players.

Finally, larger affiliates working across CIS countries may take advantage of the CPM model, selling ad inventory while still generating conversions. The diversity of monetization options is what makes X-Partners suitable not only for beginners but also for established affiliate businesses.

Conclusion

X-Partners affiliate program positions itself as a versatile and transparent solution for webmasters looking to make money with affiliate marketing in the casino niche. From flexible earning models and GEO coverage to on-demand payouts and dedicated support, it provides everything needed for both testing campaigns and building a long-term business.

For affiliates who value stability, flexibility, and transparency, X-Partners can be a strong foundation for growth in the competitive iGaming market.